The quick bite:

USDA Organic ingredients
It tastes really, really, really good
A number of questionable ingredients
Like most of Clif's products, pretty high sugar relative to serving size

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Clif Nut Butter Bar

To be honest, I hadn't tried much made by Clif recently. So when their new Nut Butter Bars showed up on my docket I was excited to see what they've been up to. It's like visiting an old friend. Have I changed, or have they?

One bite in and it was immediately obvious, we'd both changed.

The Ingredients

The ingredients are mostly USDA Organic, which is a plus. But with most of the ingredients in this bar you can tell it is more like the classic cloud-have-argued-it-was-healthy-10-years-ago side of the snack world like you'll find with most of Clif's products. These bars have Sunflower and Soybean Oils (if a product has seed oils, be sure it's at least High-Oleic). There's Palm Oil which, outside of already being a not so great oil, has a devastating effect on the environment. Add in Natural Flavors that are not Certified Organic and quite a bit of sugar (9g), you end up with an awesome tasting bar visiting us in 2024 from a bygone era.

The Macros

For 230 calories, I thought these bars would make me feel more full. Those calories are split between 23 net carbs, 11g of fat, and 7g of protein. The low fiber relative to the number of carbs, and lack of filling protein probably caused it.

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The Taste and Texture

I'm not kidding when I say these things taste really good. I could have probably crushed the entire 5-pack in one sitting.

Craveable?

Yes, I was thinking about these bars throughout the day.

Filling?

For 230 calories, not nearly as filling as I had expected. It's physically a very small bar. A very dangerously tasty, small bar.

Final Thoughts

The Clif Nut Butter Bars are good enough for the occasional cheat snack if you're on a fairly strict diet, but if you're someone who can enjoy really delicious snacks in moderation you could certainly do worse. And we all deserve that little treat now and then. Give them a try, you won't regret it. At the very least it's a nice little boost of plant-based protein.